Početna Blog Vijesti Konferencija

Od digitalnog marketinga do marketinga digitalne ere

Datum objave: 22.05.2016
Vrijeme potrebno za čitanje... otprilike 1 min

U Kongresnom centru Antunović, u organizaciji Visokog učilišta Algebra 13.05.2016. je održana cjelodnevna konferencija "Od digitalnog marketinga do marketinga digitalne ere"

Nova članica ALPHA-M Ekipe... Anja i moja malenkost pozorno smo pratili ukupno 14 predavača.

Organizacija je bila izvanredna ("Coffe break"-ovi su bili odlični), sve je bilo po planu i programu i naučili smo mnogo zanimljivih i korisnih stvari.

Popis predavanja i predavača:

  • "Trends and Strategies in Integrated Digital Marketing Campaigns" - Davor Runje
  • "Marketing Automation" - Velimir Žagar
  • "Marketing is about values: From "unclean" Facebook comments to "clean" data for profiling" - Sandro Skansi
  • "Theory of Internet Behavior" - Boris Šurija
  • "Advertising through Content" - Ivan Brezak Brkan
  • "Rise of trusted content in social media and what it means for brands" - Shagorika Heryani
  • "Mobile Apps in Digital Strategy" - Luka Abrus
  • "Building the largest eCommerce Platform in Region: Abrakadabra.hr Case Study" - Tarek Zeitoun
  • "What does it take to be a World Class Digital Leader?" - Ira Kaufman
  • "Social Physics: from network science to connection science" - Robert Kopal
  • "Digital Transformation in Business" - Velimir Srića
  • "Speech analytics in digital era marketing" - Branimir Dropuljić
  • "When digital marketing campaigns "become eye-opening" - Goran Klepac
  • "Unstructured Data Analytics - The Application in Digital Marketing" - Leo Mršić